Social networking
The secrets of an effective marketing system
Over the last two weeks I’ve been skiing in Austria, and unless you are a personal Facebook friend, you probably wouldn’t have known that I was out of the country. One of the things that I instill into my clients is having systems in place that work when you’re not around. Because if you are having a much needed…
Read MoreSocial media – love it or hate it?
When it comes to social media, everyone has an opinion. Do you love it or hate it? Whenever you do anything related to your business, this is part of your brand, and social media is no different. What you say online is important. Sharing too much personal stuff or being derogatory won’t always help you.…
Read MoreHow to lose friends and alienate followers
How to lose friends and alienate followers Have you ever felt frustrated by a fellow business owner? You feel violated, annoyed or p****d off by the way you’ve been treated? A few weeks ago I interviewed Naomi Johnson from Really Connect all about LinkedIn for Business, a resource for members of The Business Wow Factor. Sharing her tips, we…
Read MoreWhy newsletters don’t work
Newsletters don’t work anymore. No one will go to your website and sign up for your newsletter. Sorry but it’s true. Although I agree that you need to build your list and create a community to grow your business, we are overwhelmed by information these days. And unless you are offering high value content, you’ll…
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