When is a special offer not a discount?

By Karen | 31st March 2014

I recently received a Facebook message from Mhairi Gordon-Preston, a fellow coach who I have known for many years, and finally met whilst I was speaking at a Cheshire Winning Women event last year. Mhairi asked ‘Do you have articles or other resources on how to create special offers that aren’t discounts, please?‘ and I…

Read More