Writing a book? You must do this first!

70% of my one-to-one clients are writing or have written a book. They recognise the power of being an author in the ongoing growth of their business. But the writing isn’t where it starts. Nor is it with the marketing. Before they put any words onto paper, there is one essential thing that they really…

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Why speakers need to write a book

When I recently spoke at the Euro Coach List conference, I recognised something important. Many of the speakers at the event had already published a book. And for those who hadn’t… they came along to my workshop ‘Why your Business needs a Book’! If you missed out on the event, you can download my e-Book where…

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How does writing a book fit into your business?

There’s nothing like a bit of pressure to make you do something quickly. And this pressure enabled me to write 33,000 words for my new book in just 5 weeks. In August 2014, I launched ‘Your Book is the Hook’, six modules modelled on five years of writing four books  and hundreds of blog posts. Then once people…

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