Posts Tagged ‘your book is the hook’
Three business books you could write
When it comes to a business or self-help book, in my view there are three main types of book that you could write: interview style, how-to guide or memoir. These each have different styles, different objectives and will take a different approach. So if you’ve thought about writing a book, but you’ve not been sure where to start,…
Read MoreHow to decide which book to write first
When I work with clients, I often find that they want to write more than one book, and this also came up with some of the people taking part in the summer challenge. So if you’ve got multiple books that you want to create, how do you decide which book to write first? The problem…
Read MoreFiona Chapman's Book Writing Journey
One of the benefits of writing a book is that it helps you to get really clear on what you do and what you want to get known for. It helps you to organise all of your ideas and thoughts into something that is clear and easy for your clients (and you) to follow. In…
Read MoreBeing visible on the radio
If you’re writing a book or stepping up in your business, you’ll need to become more visible. I’m sure you’ll be doing it to get noticed by the right people and reach those who need to hear your message. So it’s a good thing, right? Earlier this week, I was invited to do an interview on Katie…
Read MoreWriting a book? You must do this first!
70% of my one-to-one clients are writing or have written a book. They recognise the power of being an author in the ongoing growth of their business. But the writing isn’t where it starts. Nor is it with the marketing. Before they put any words onto paper, there is one essential thing that they really…
Read MoreThe secrets of an effective marketing system
Over the last two weeks I’ve been skiing in Austria, and unless you are a personal Facebook friend, you probably wouldn’t have known that I was out of the country. One of the things that I instill into my clients is having systems in place that work when you’re not around. Because if you are having a much needed…
Read MoreHow to make sure you write the right book!
The most common challenge that many business owners have when they decide to write a book is where to start. They are brimming with ideas and they struggle to pick the one that is best for their audience. Some people know that they have multiple books inside of them and they don’t know which one…
Read MoreWhat happens at a book launch party?
This week I am delighted to announce the launch of my new book ‘Your Book is the Hook’ – and I’m having a party to celebrate! I’ve been asked what happens at a book launch party, so I thought I’d use this opportunity to tell you what takes place, and give you some tips to organise your own bash! What…
Read More