Book marketing
What You Should Know About Business Book ROI
Writing a business book is one of the most powerful tools for entrepreneurs, thought leaders, and experts to boost their credibility and grow their brands. But What Kind of Business Book ROI (Return on Investment) Can You Expect? A recent report, A Comprehensive Study of Business Book ROI, provides fascinating insights into this question. Conducted…
Read MoreHow to successfully launch a book [week 13 – did we become an Amazon bestseller?]
Did Book Marketing Made Simple and/or the Book Marketing Planner become an Amazon bestseller? If you’ve been looking over my shoulder as I launch the 2nd edition of the book and planner, then I reveal all in this video! You can watch our book launch celebration here. Thank you so much to my team, my…
Read MoreHow to successfully launch a book [week 12 – Amazon launch]
On Tuesday (when I was 9 days away from my Amazon launch), I received the email that no author wants to receive. It said “I think we need to push back your launch date…” After Tracy, my business manager scraped me off the ceiling and calmed me down, we created a plan B should we…
Read MoreHow to successfully launch a book [week 11 – ARC]
Do you want to read a copy of Book Marketing Made Simple before it’s launched? If so, sign up and join our street team, as the ARC (Advance Review Copy) of the book is available from today! All we ask for in return is for you to share the details of the book with your…
Read MoreHow to successfully launch a book [week 10 – Street Team]
This week’s book launch update talks about why I have created a street team to help promote my book (and how you can join us), the new Business Book Bites podcast and attending Helen Rowe’s book launch in Waterstones, Greenwich. We are currently 20 days away from the launch of Book Marketing Made Simple and…
Read MoreHow to successfully launch a book [week 9 – Business Book Bites podcast]
It’s week 9 in my video blog leading up to the launch, which is 27 days away. And it’s been 9 days since I recorded the last one, so there’s lots going on! There are 4 things I talk about in this week’s video. The book and the planner – which have now arrived! The…
Read MoreHow to successfully launch a book [week 8 – Book Marketing Planner]
Can you believe it’s almost September? I’m gearing up for the highly anticipated launch of not just one, but two new books: the Book Marketing Planner and the second edition of Book Marketing Made Simple! Now, you might be wondering, why on earth would anyone write more than one book at a time? Well, guess…
Read MoreHow to successfully launch a book [week 7 – Collaborations]
Too many people overcomplicate the book writing process. They think it’s all on them to write and market their book. Of course, they can get a book coach or a book mentor to help them, but what I mean in this context is developing collaborations. It’s certainly been one of the secrets to my success…
Read MoreHow to successfully launch a book [week 6 – Amazon tips]
There are two types of people who need to be able to discover your book: 1. Those who already know you – clients, prospective clients and those you will likely nurture as you write your book. 2. Those who don’t know you yet – the chances are that your book solves a problem they are…
Read MoreHow to successfully launch a book [week 5 – pre-launch book marketing]
Too many people hold back from writing their books because they can’t see how they can reap the rewards until their book is published. And then they get excited when I tell them about the possibilities and how pre-launch book marketing fits in! Others see writing as a big task that’s all on them. And…
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