How can you ensure that people can’t wait to buy your book?

I was recently asked this question by Simon. He said: “I want to write my book and involve potential readers and referrers in the process. Other than my own social media, what platforms can I use to do this?” And it’s a great question! Because wouldn’t it be great to have loads of people who can’t wait…

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Interview with Lindsay Maclean, author of Speak Up & Be Heard

I could relate to Lindsay Maclean when she told me about her childhood. Like me, she was shy. Her school reports said she was “a very nervous child”. But also, like me, she didn’t let this hold her back. With support from her teachers, she started to develop her confidence. After university, she joined a…

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Book promotion for non-business books

I talk a lot about writing a ‘business building’ book. That’s because many of our clients are business owners. They want their book to help them to reach more clients, make a bigger difference, as well as building their credibility and expert status. But what if you simply want to tell your story or share…

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It’s never too early to start marketing your book

It’s never too early to start marketing your book. We actively encourage clients to shout about their book before they’ve started to write it, and to continue their promotion for many months and years after its launch. This is the best way to maximise sales, reach more people, and achieve the best success with your book.  In…

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10 ways to make money from writing a book

10 Ways to Make Money from Writing a Book

Writing a book takes a lot of time, right? And what happens? You start with good intentions to write your book then life gets in the way. Attracting client work takes priority as you can see how that can bring in an income to your business, and the book keeps on going on the back-burner. Sound…

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Thunderclap – a book launch promotion tool

Do you want to get your message out to thousands of people and tell them about your book? One of the ways I’m promoting my upcoming book launch is by using a tool called Thunderclap. Described as an online flash mob, it’s a great way to get a message out to many social media followers…

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The 3 stages of book marketing

Many people leave their book marketing until it’s too late, as mentioned in a recent blog post. They fail to build their community whilst they’re writing their book or put the systems into place to make marketing easy. And others run out of steam during or after they publish. Then they wonder why they ever started writing…

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How to organise a book launch party

I recently held the book launch party for my fourth book, The Mouse That Roars: A Shy Girl’s Guide To Living Courageously. You could say that I’m a seasoned hand now it’s my fourth book, but I like to mix things up and do things differently each time. At the time of writing this blog…

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The 5 myths of writing a book

What goes through your mind when you think about writing a book? Do you believe that it’s easy or hard? What do you consider the difference that having a published book might make (or not make) to your business? I’d like to expose 5 myths about writing a book and what actually is fact rather than fiction!…

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