How writing a book helped Helen Monaghan to grow her brand

Successful Business Minds by Helen Monaghan

Writing a book isn’t the quickest or easiest thing to do, so how do you measure the results that you get from publishing it? I often interview clients soon after they’ve published their book. But that’s only half the story. The most successful are those who have writing and their book (or books) as part…

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Interview with Claire Brumby, author of The Winning Mix

Most Librotas client books tend to be either ‘how-to’ books or autobiographies. Very few successfully straddle the two. But Claire Brumby’s first book is an exception. Claire founded a multi-award winning healthier snacking brand. This led to her being invited to St James Palace, networking with royalty, pitching on Dragons Den, and rubbing shoulders with celebrities.…

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The 7 excuses that will stop you from writing your book

If you have an excuse not to write your book, we’ve probably heard it before! Yet, we’ve had many conversations with enthusiastic wanna-be authors. They get excited when they tell us about their book. They know the difference that it’s going to make to them, their clients and their business. And yet something keeps getting…

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Interview with Azmina Jiwa, author of FREEDOM to Be Me

Azmina Jiwa

Azmina Jiwa started writing her book five years ago. Four chapters in, she got stuck. It would have been so easy for her to put it aside, never to do anything with it, but she took action to make it happen. She engaged myself and the Librotas team for help with every part of the process. We…

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How to become a writer

Writing a book. What is it about this that some people find easy? And why do some people find it damn hard?! It came up on our writing retreat. One of our clients doubted her ability to get words down on paper. She believed she was a speaker. She didn’t believe she could write articulately.…

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The biggest challenges faced by business authors

Not knowing how to get started, finding time to write and struggling with procrastination are typically the biggest challenges that many business authors face when writing a book. To get an update on what our authors have been saying, over the summer we ran a survey to find out what stops people from both starting…

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Interview with Nii Boi-Dsane, author of ‘Retire Well’

When Nii Boi-Dsane started speaking to people about retirement, he found that, for many of them, this concept is a big issue. A transformation life coach with a keen interest in health and retirement, Nii realised that he needed to write a book about it. So he did. Author Spotlight interview with Nii Boi-Dsane In…

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How to make an impact with your book cover, title and the first few words!

Throughout August, we’ve been running the 10,000 Word Summer Book Challenge. We’ve had dozens of clients who have been working on their book; some in the early stages and others finishing their manuscript. The second webinar of the month was an ‘Ask The Book Mentor’ session, and I was asked the following question: How do I…

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