Case studies
Author Spotlight interview with Nasser Abouzakhar
Nasser Abouzakhar says that writing a book is like reaching the top of a high mountain like Kilimanjaro after a pleasant and challenging journey… In this Author Spotlight interview, Nasser talks to Sheryl Andrews about the highs and lows of his book writing journey, and how the climb was worth it. His book Real Estate…
Read MoreAuthor Spotlight interview with Mark Billage
When Mark Billage started writing his book last year, there were a couple of questions that went through his mind: Have I got something to say? Can I write a book? In the latest Author Spotlight interview, Mark talks to Sheryl about his voyage of discovery, and I’m pleased to say that the answer to…
Read MoreAuthor Spotlight interview with Nick Fewings
As a speaker, Nick Fewings is often asked whether he has a book. As it’s assumed and expected. And Nick’s answer was always no. With 30 years’ experience of working with teams all around the world, he had plenty of content but not enough time. Although that changed in March 2020! Like many of the…
Read MoreAuthor Spotlight interview with Ashley Wong and Alan Walton
I was recently asked to give a talk on marketing, which I named ‘Beyond the Book’. Because my best piece of advice is to start marketing your book from the moment you start writing it. If not before! When you start to talk about your book and do your research in the early stages, you…
Read MoreAuthor Spotlight interview with Sarah Chapman
Many people feel that you have to say something new when you write a book. I don’t agree with this. Because we all have a different approach, unique stories and the ability to engage our audience in different ways. BUT you do need to find a hook that wows your audience. When Sarah Chapman signed…
Read MoreAuthor Spotlight interview with Dr Carol Samuel
The start of the pandemic last year prompted many people to decide to write a book and today’s featured author is one of these. After her book had sat in her head for the best part of 10 years, Dr Carol Samuel made the decision to write her book, The Tenacious Student. At the same…
Read MoreAuthor Spotlight interview with Jim James
Every author goes on their unique journey writing a book. We love to find out what’s worked, what hasn’t and what could have worked better. A few weeks ago, I shared some of the stories from authors who have recently been published. And my colleague, Sheryl Andrews, recently interviewed Jim James for the Author Spotlight…
Read MoreCase study – Zana Goic Petricevic
As I write this email, I’ve just come off Zana Goic Petricevic’s online book launch with dozens of people from all around the world being called forth to step into their boldness. Immediately an Amazon bestseller in the US, the book has already stimulated insightful conversations and encouraged readers to take risks and rewrite their…
Read MoreIs my writing good enough?
Self-doubt. Imposter syndrome. Is my writing good enough? These are all valid thoughts that come up when writing a book. When you reach into your soul and share the things that are important to you, then it’s not surprising that you may agonize about telling your story. And if you’ve gone through things in the past…
Read MoreStruggle with words, dyslexia or is English not your first language?
Writing a book takes bravery and courage. Even more so if you struggle with words, are dyslexic or if English is your second language. However, I could give you dozens of examples of people who have overcome barriers to get their book written. And when they started working with me, they hugely exceeded their expectations and…
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